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HomeHomeOur CommunityOur CommunityGeneral Discuss...General Discuss...Snowcovered Affiliate Program Farce.  Please Explain.Snowcovered Affiliate Program Farce. Please Explain.
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8/10/2010 11:36 PM
 
I've been a long time snowcovered affiliate under the previous terms where they had an extremely generous 1 year cookie (anyone clicks your link and you get credit for any purchase they make for 1 year).

I realized that could never last and that they were bound to shorten the cookie period sometime (most affiliate programs have around 30 day cookies).  However it has just been changed to a session cookie - as soon as the browser is closed, the credit is gone.

The percentage of people who buy something in the same session is going to be tiny.  This makes it pointless to promote snowcovered, so I will not be updating my links to use the new codes.

Not even Amazon and Ebay, 2 big affiliate programs that are well known for being extremely harsh to their affiliates have session cookies.

I will be removing all pages and newsletters that specifically promote the best modules available.   These have been very effective methods of promotion, and it is snowcovered and the developers of those modules that will miss out the most.

Please explain why you feel it is necessary to treat affiliates like this? 

Oscar Martin
www.bestwebsites.co.nz



You know your website is cool, so why not let your users help you by spreading the word on social networking sites - get the DotNetNuke Social Bookmarks Module with 57 different ways to add social bookmarks to your site ... or download the FREE demo right now
 
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8/11/2010 1:58 AM
 
Hi - are you sure?
I thought it was being revamped to make it better for us all. How can you tell if the referral link is so limited?

What good will it be for me to have on a site that just points to snow and doesn't actually point to a specific product?

What about if a developer has his products for sale and links them to snow in an effort to get a little more out of the deal?? Will this now not work unless people actually buy at that time?

I am a bit confused - I thought it was going to be an improvement.
Nina


Nina Meiers My Little Website
If it's on DNN, I fix, build, deploy, support,skin, host, design, consult, implement, integrate and done since 2003.
Who am I? Just a city chic, having a crack at organic berry farming.. and creating awesome websites.
 
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8/11/2010 9:15 AM
 
There is a blog post on this subject here:
http://www.dotnetnuke.com/Community/B...

DotNetNuke Modules from Snapsis.com
 
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8/11/2010 11:10 PM
 
Nina Meiers wrote:
Hi - are you sure?
Hi Nina - yeah I'm very sure this is yet another traditional DNN "hey lets completely change how we do things and not give any warning, or any thought to how it affects the ecosystem" episodes. Remember how Professional edition was launched? Or when DNN purchased open search engine and took it off snowcovered. (And thats just some of the more recent examples) 

This sudden announcement is a big slap in the face of anyone who was working diligently as an affiliate for any period of time. 

It is like showing up to your job one day and your employer says "hey we aren't going to pay you anymore, but we still expect you to keep working".
I thought it was being revamped to make it better for us all. How can you tell if the referral link is so limited?

Once the user closes their browser, you will not get any credit. Most people need to make a decision about buying/not buying a module, so I wouldn't expect many sales to occur on that one session. Session cookies are insulting and is I don't waste my time with merchants who aren't serious about their affiliate program.
What good will it be for me to have on a site that just points to snow and doesn't actually point to a specific product?

It wont do you much good at all. If you were linking to a specific product, then you will at least have some small hope (but for me that small hope is not enough to justify the effort).
What about if a developer has his products for sale and links them to snow in an effort to get a little more out of the deal?? Will this now not work unless people actually buy at that time?

Nothing will work unless the person buys sometime between when they click the link and when they close their browser window.
I am a bit confused - I thought it was going to be an improvement.
Nina


Session cookies are what companies use as a way of saying "we don't want any affiliates anymore".

http://www.abestweb.com/forums/showth...
http://www.abestweb.com/forums/showth...
http://www.abestweb.com/forums/showth...
http://www.abestweb.com/forums/showth...
(etc)

Session cookies are a blatant attempt to cut affiliates out of the picture and save money.  But like any greedy affiliate program that tries to rip off their affiliates, they will soon find themselves with no affiliates left - and substantially lower sales as a result.

Oscar


You know your website is cool, so why not let your users help you by spreading the word on social networking sites - get the DotNetNuke Social Bookmarks Module with 57 different ways to add social bookmarks to your site ... or download the FREE demo right now
 
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8/12/2010 4:19 AM
 
Affiliate programs are marketing tools. If changing the terms will result in better quality traffic for less money, they would be stupid not to do it. It's a business decision that makes perfect sense. The old terms was just too generous. With the new terms they are only willing to pay for traffic that is ready to buy something. The affiliate partners needs to prep the traffic and put them into the buying mood. It should be possible to make some money with this program. But it will take some work.

As usual, the corporation is making big mistake in how they spin this. They seem to think that affiliates and community participants are stupid. The right thing would be to use some honesty: "The old terms was too generous and didn't provide the results we wanted. We want better quality traffic and will still reward affiliates prepared to put some work into it". How hard can it be? Be honest. Get some respect. 
 
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HomeHomeOur CommunityOur CommunityGeneral Discuss...General Discuss...Snowcovered Affiliate Program Farce.  Please Explain.Snowcovered Affiliate Program Farce. Please Explain.


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