I have a single page/tab, call it groups, with a few modules (Xmod Pro mostly) that display different content based on a query string parameter. So /groups/ChessClub displays different information in the modules than /groups/soccer for example. This works well up to this point. Now however, I would like to add optional modules to the page. So the Chess Club may have a Calendar module in a specific location on the page and the Soccer club may have a image slider module in that same location.

Is it possible to programmatically insert modules onto the page when the page is being requested based on a query parameter? If so does anyone have any pointers on how best to accomplish this?

Otherwise, does anyone know of a better approach to this? It is important that we not create separate tabs.